PJ’s Coffee Franchise FAQ: What You Need to Know

From the potential for solid financial returns to robust support systems, PJ’s Coffee provides a pathway for aspiring entrepreneurs to own their piece of a thriving coffee market — especially with a brand that’s been around for over 45 years. To help you determine if PJ’s is the right fit for you, we’ve compiled our answers to the most frequently asked questions we receive from potential franchisees.

How Much Can I Make?

For our franchisees, business ownership with us has translated into impressive numbers. The top 25% of our franchise locations featuring a drive-thru report an average of $1,042,644* in annual net sales. To dig deeper, Item 19 of the Franchise Disclosure Document offers comprehensive details on average gross revenue, same-store sales growth and more. For more detailed information, we will connect you with current franchisees to discuss their experiences, and you can ask questions about their performance and profitability.

What Support is Provided?

PJ’s Coffee provides a comprehensive support system to empower franchisees and help them thrive from initial setup to day-to-day operations, including:

• Training Programs: Our two-part training program includes a week-long management course at PJ’s Training Facility in Mandeville, Louisiana, followed by hands-on training at your store with our operations team to prepare you and your staff to operate smoothly.
• Ongoing Consulting: Regular check-ins with an Operations Consultant provide continuing support regarding day-to-day behind-the-counter operations. Meanwhile, a Franchise Business Coach (FBC) assesses business health from a financial standpoint. Both are available to help you navigate challenges, identify goals, evaluate success and more.
• Real Estate Assistance: Besides having an internal real estate team, we collaborate with a national brokerage firm to help identify prime coffee shop locations. From franchise agreement signing to site selection with a local broker, support is provided to ensure the ideal location for your business.
• Design and Construction: We provide ample assistance in building your coffee shop, ensuring it aligns with our established brand aesthetic.

We aim to confidently guide you through the entire journey, from finding a location to connecting with guests in your community.

What are the Financial Requirements?

To qualify for a PJ’s Coffee franchise, prospective owners should meet the following financial criteria:

• Liquid Capital: More than $150,000
• Net Worth: More than $500,000
• Solid credit score and debt-to-income ratio
• No bankruptcies or felonies

These financial benchmarks ensure franchisees have a solid foundation to support their initial investment and ongoing business needs.

How Much is the Initial Investment?

The total investment to open a PJ’s Coffee franchise ranges from $300,000 to $1.1 million, depending on your store’s size and its model type. Traditional stores tend to fall between $650,000 and $850,000. However, more compact and drive-thru models are also available — this flexibility allows options to be tailored to different investment levels and business visions.

Can I Own a Franchise as a Partnership?

Yes, PJ’s Coffee welcomes both partnerships and individual owners. In fact, most of our franchisees operate as partnerships, allowing for diverse perspectives and shared responsibilities in their business ventures.

Why PJ’s?

According to franchisee Bobby Mounts, “My PJ's Coffee location in Ruston, Louisiana, is the first business I have owned. I initially chose to open a PJ's Coffee franchise because of the high-quality products they offer and because they are veteran-friendly. I chose to open a second PJ's Coffee location because they have never let me down. The corporate team is attentive and responsive, providing great support to their franchisees. I feel that they value my opinions and work diligently to help me achieve my goals.”

By joining our team, you’re not only investing in a time-tested brand but also in the chance to bring the beloved PJ’s Coffee experience to your community. If you’re interested in learning more about what it takes to open a PJ’s Coffee franchise, our team is here to answer questions and guide you every step of the way.

Contact us today to start your journey toward becoming a part of the PJ’s family.

*Net sales are as reported in Item 19 of the PJ’s Coffee Franchise Disclosure Document.