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PJ’s Coffee Franchise Honors Our Veterans Year Round

By: PJ's Coffee

Category:Franchise Opportunities

According to VetFran, while veterans make up just 7% of the population, 14% of all franchisees across the United States are veterans. Not only are veteran business owners more likely to lend a hand to their veteran peers, but they’re remarkably well-suited to the franchising industry due to their strong work ethic and propensity for teamwork.

At PJ’s Coffee franchise, we’ve earned our membership with VetFran with the extensive benefits we offer to veterans, beginning with the 20% discount on the franchise fee we provide to all veteran franchisees. For us, it’s an honor and privilege to award a veteran with a franchise, and one of the ways we do that is through our annual Veteran Franchise License Giveaway.

Our Giveaway launches this year on November 11, the deadline is on January 31, 2023, and we will announce the winner in February. Contestants will submit a minute-long video explaining how their military experience would make a skilled franchisee. This will be our fifth year in a row hosting it, and we can’t wait to meet this year’s winner; some of the most notable franchise partners at PJ’s coffee have been our giveaway recipients.

Bobby Mounts: A Business and Community Leader

Bobby Mounts is one of our most recent Veteran Franchise License Giveaway recipients. He makes an excellent example of how veterans are incredibly well-suited to franchising—and why PJ’s Coffee franchise has always been one of the biggest supporters of uplifting veteran entrepreneurs. At the time he came across PJ’s Coffee license giveaway, he’d retired from active duty and enjoyed a career as a police officer; he was ready for the next phase and, this time, wanted to try his hand at entrepreneurship.

He applied for and won the giveaway in 2020 and quickly got to work opening his location in Ruston, LA and promptly rose to the top with his hard work, dedication and team-player attitude. In fact, just a year later, we awarded him with Rookie of the Year and was recognized at the International Franchising Association conference—only a year after signing. Although he took on a new industry and opened a business at the height of COVID, he quickly got organized and made incredible sales numbers that year. He recently acquired a license to develop and open his second PJ’s Coffee franchise in Monroe, LA.

As if that’s not enough, Bobby is dedicated to serving his community as a local business owner, one of the qualities we admire in many entrepreneur veterans.

A picture of Bobby Mounts standing with Kristy Mounts and holding out their awards from PJ's Coffee Franchise

“I want to share my knowledge and what I’ve learned through my experiences with the military and police force and build up the younger generation of people by creating structure, accountability and job growth opportunities,” Bobby explained as he reflected on how his franchise ownership is more significant to him than any other business opportunity. “They can take all that they learn and apply it to their futures—both personally and professionally.”

Kyle McElhaney: Teamwork Makes the Dream Work

Kyle McElhaney is one of the most recent veterans to join the ranks of PJ’s Coffee franchise partners, and he’s already made massive strides with his position as a business leader in his community. His aptitude for thinking collaboratively was developed during his military career and has lent itself wonderfully to his career as a multi-business owner alongside his wife, Jennifer. This mentality, which he encapsulates in the acronym E.A.T. (Effort, Attitude and Teamwork), is how he leads his team at his coffee shop franchise location and has dictated his success.

“We never want to be a one-man show,” Kyle said, indicating his commitment to teamwork as a business owner and veteran. “We enjoy having a portfolio of businesses to build something for ourselves and our children.”

PJ’s Coffee Franchise Is Once Again Observing Veterans Day

There are many other examples of veterans who have found a successful new career with us at our coffee shop franchise. However, these two represent how varied the veteran experience can be, yet still, each has a strong work ethic and a knack for collaboration and community-building. For these reasons and more, we feel our duty at PJ’s Coffee franchise is to show our appreciation for veterans nationwide.

In the words of Ryan Stansbury, PJ’s Coffee Vice President of Franchise Development: “With many of our previous veteran franchisees, we’ve seen a seamless transition from military life to entrepreneurship, so we started this initiative to attract like-minded individuals to our concept, and as a way of saying ‘thank you for your service.’”

Looking for a business opportunity that builds on your military experience? Contact us today to learn more about PJ’s Coffee franchise support for veterans!

  • $1,042,644*

    Average Unit
    Volume (AUV)

  • 19.8%

    4-year Same-Store

    Sales Increase

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  • Top Brand For Multi-Unit Owners 2024 Entrepreneur
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  • Entrepreneur Franchise 500 2023 Top Franchise for Veterans
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  • Franchise Business Review 2023 Top Franchise Satisfaction Award
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  • Entrepreneur 2022 Top Franchises for Veterans
  • Franchise 500 Top Food Franchise 2022
  • FBR top franchises 2022
  • Entrepreneur Franchise 500 Franked 2022
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Learn More About Our Available Markets

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Investment Tiers
  • Traditional Model

    A larger scaled PJ's with a full service menu offering located within a strip mall or free-standing building likely featuring a drive-thru.

    • Size: 650sqft - 2,000sqft
    • Initial Franchise Fee: $35K
    • Initial Investment: $459,000- $1,152,000
  • Non-Traditional Model

    A smaller scaled PJ's possibly with a limited menu offering located within another business - College/University Campuses, Healthcare Facilities, Hotels, Government Facilities, Military Bases, Airports, Shopping Malls, Etc.

    • Size: 250sqft - 1,000sqft
    • Initial Franchise Fee: $25K
    • Initial Investment: $228,000 - $511,000
  • Multi-Unit Option Agreements

    PJ's offers opportunities to enter into a Multi-Unit Option Agreement to develop multiple PJ's over a specified development schedule in a designated market. The initial franchise fee for the first PJ’s location is $35,000. Subsequent PJ’s Units receive a reduced franchise fee. The fee for each PJ’s Unit numbered two or greater is $10,000.

  • Master Franchise Agreements

    PJ's offers opportunities to International Franchisees to enter into a Master Franchise Agreement to develop multiple PJ's over a specified development schedule in a designated country or countries.

    • Initial Master Franchise Fee: $250k minimum (Varies depending on size of country or countries)
    • Total Investment: Varies depending on the number of PJ's developed
A Few More...
  • PJs has provided me with the flexibility to prioritize my day-to-day responsibilities. While demanding, the work/life balance I have been able to obtain while owning my locations is invaluable. PJ’s is a family-oriented brand and that is evident every day - we have great working, as well as personal, relationships with many folks at corporate. It truly is a family centered culture that I am excited to grow with! - Andrew Jones
  • We loved the products and the business model, and it all worked out so well. The ability to work with them is what sets them apart. They are very reasonable people and it’s a solid company. When we went to meet the team, everyone was super kind, and it was very apparent that they provide a ton of support to their franchisees. It’s important to feel like you can always reach out to somebody when needed. - Angela Harmon
  • I think if someone is looking for a franchise opportunity they should find something that fits their lifestyle. If you're a morning person, a coffee business might be good for you. I'm a morning person so waking up at 4 A.M. is fine, the whole 'wake up and smell the coffee' thing - that's me. - Anthony Satterlee
  • I decided to look into coffee and probably spent about 3 years doing the investigation. I decided on PJ's because the quality of the product is just head and shoulders above everybody else. - Tom Lewis
  • It's easy to be successful. You can become part of your community in a way you can't otherwise in a lot of other businesses. I would highly recommend it. - Polly Fisher
  • The best part of being a franchisee is the freedom. It gives you the opportunity to provide for your family, but also be a part of your family. It gives you time to play with your children or take a vacation, but still have a fantastic business. - Kelly Songy
  • I decided owning a PJ's Coffee shop was the way to go. From start to finish, corporate was there for me when I selected a location, ordered equipment and furniture. - Mateusz Dabrowski
  • I fell in love with PJs Coffee and the brand, years before I ever owned a location and now I own two! I wanted a business that, with the right staff, would be able to operate successfully without me having to be there all day every day. PJs coffee gives you that flexibility and freedom. I also love the family atmosphere that corporate provides and the camaraderie between franchisees is wonderful! You are in business for yourself, but not by yourself, and that is a great sense of comfort and security. I love this business!

    - Roxanne DeNicola
Featured Blogs
  • Boosting Returns and Elevating Metrics: How Franchisees Can Take Advantage of PJ’s Support Systems View Blog
  • PJ’s Coffee Franchise FAQ: What You Need to Know View Blog
  • PJ’s Coffee Continues Expansion, Brews Up Three More Locations View Blog
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